Instagram scheduling · Open beta

Your content,
dispatched.

PostLayr is the layer between what you create and when the world sees it. Upload once, set the time, and go back to the work that actually matters.

Start for free — no card needed See how it works

Free plan · 1 Instagram account · 10 scheduled posts · No expiry

app.postlayr.com/dashboard
47
Total
12
Scheduled
34
Published
1
Failed
Behind the scenes · studio session
@your_brand · Today 18:00
Scheduled
New collection · summer 2025
@your_brand · Yesterday 12:00
Published
Product launch reel · 30s
@your_brand · 2 days ago
Published
How it works

Three steps.
Then nothing.

PostLayr is designed to disappear into your workflow. Set it up once, and find your posts published while you were doing everything else.

01
Connect Instagram
Link your Instagram Business or Creator account through Meta's official API. 60 seconds. PostLayr never stores your password.
02
Upload & schedule
Upload your photo, carousel, or reel. Write your caption. Pick a date and time. PostLayr queues it — no babysitting required.
03
PostLayr ships it
At the exact moment you chose, PostLayr publishes to Instagram automatically. You didn't have to touch your phone.

Built for the work,
not the fuss.

Everything you need to run a consistent Instagram presence. Nothing that gets in the way of your actual creative work.

Visual calendar
See your entire content pipeline at a glance. Navigate forward and back. Spot gaps and redistribute posts without losing track of what's live.
Images, Reels & Carousels
All three Instagram post types. Reels up to 500 MB. Images up to 30 MB. Carousels up to 10 slides. Validated before queueing.
Publishing analytics
Track success rate, posting streaks, best times of day, and per-account performance. Know your patterns.
Multiple accounts
Starter and Pro plans support multiple Instagram accounts. Manage a personal brand, a client, and a side project — cleanly separated.
Official Meta API
PostLayr uses Instagram's official Graph API — the same used by Buffer and Later. Your account is never at risk from grey-market automation.
Auto-retry on failure
Rate limit hit? Network hiccup? PostLayr automatically re-queues failed posts and retries so your content gets out regardless.

PostLayr is growing
into your full stack.

Instagram is where we started. But your content doesn't live in one place — and neither should your scheduling workflow.

Coming soon
LinkedIn posts
Schedule text posts, articles, and carousels to your LinkedIn profile or company page. Same calendar, same workflow.
Coming soon
Email outreach
Sequence-based outreach for founders, creators, and small teams. Draft once, schedule sends, track opens — without a bloated CRM.

Pay for what you use.
Nothing for what you don't.

PostLayr isn't a subscription trap. The Free plan is genuinely free, forever. Paid plans exist for people who need more volume or more accounts — not to unlock basics.

Monthly
Yearly Save 25%
Free
Everything you need to get started. No card, no trial, no expiry.
$0
forever
  • 1 Instagram account
  • 10 scheduled posts at a time
  • Images, Reels, Carousels
  • Auto-publish scheduling
  • Analytics dashboard
  • Priority support
Get started
No credit card required
Pro
For agencies and power users with larger account portfolios.
$29
/month
  • 10 Instagram accounts
  • Unlimited scheduled posts
  • Images, Reels, Carousels
  • Auto-publish scheduling
  • Analytics dashboard
  • Priority support
Start Pro
$29/month · cancel anytime
Ready?

Your next post is already written.
Ship it.

Join PostLayr free. No card, no tricks, no dark patterns.

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